White-label ad platform · SaaS or on-premise
Sell screen advertising — under your own brand
White-label platform that automates selling ads on digital screens — for network operators monetizing their own inventory, and for agencies running many operators at once. Every demand channel in one place. SaaS or on-premise.
1000+
Screens live
22M+
Plays / month
5
Cities
2
Countries
Who it's for
Built for the side that owns and sells the inventory
Operator
Monetize your screens — and grow into an ad business
You own digital screens. Turn them into steady ad revenue — sell slots and run programmatic under your own brand — and scale into a full agency as demand grows.
- Sell your inventory across every demand channel
- Set floor prices, slots and targeting attributes
- Grow from operator to agency on one platform
Agency
Automate selling — across every operator
You sell advertising, not hardware. Automate the entire sales process on one platform — onboard operators, plug in demand, close deals — under your own brand.
- Automate self-serve, direct and programmatic selling
- Onboard many operators — each with its own floor, billing and reports
- Connect external demand — DSPs, exchanges, selling platforms
4 sales models
Playlist spot · Guaranteed · Open · Private auction
White-label
Your brand on every screen and report
Any device
Adveles OS out of the box, or via API
We run the exchange
Any operator, any demand — one auction we operate
The monetization gap
You have the screens. Turning them into revenue is the hard part.
No demand, no fill
Screens without advertisers are cost, not revenue. Building demand from scratch — advertisers, agencies, programmatic connections — takes years.
Manual selling doesn't scale
Chats, spreadsheets, files by hand, invoices, moderation. Every campaign is manual work — and that caps how much you can ever sell.
No transparent numbers
Advertisers want proof of play; venue partners want to see their cut. Without transparent, verifiable reporting, deals stall and partners churn.
How the screens get filled
Four demand channels, one auction engine
Supply
Your screens + onboarded operators
Adveles Ads
One auction engine — floor prices, direct-first priority, slot locking, moderation, proof-of-play
Demand
The four channels below
Self-serve
Advertisers build a campaign themselves in 15 minutes — pick locations, upload creative, see the price, pay online. Guest-first, no manager needed.
Direct sell
Managed deals for agencies and large brands: package placements, custom media plan, contract and closing docs, category exclusivity.
SSP
Open your inventory to external demand — programmatic DSPs and exchanges bid on your screens, lifting fill rate on slots you would not sell by hand.
Ad Exchange
Let external DSPs bid inside your own auction — you become the marketplace that connects many operators to many buyers.
Two ways to connect
In the Adveles stack, or standalone on your own devices
Hosted for you as SaaS, or deployed on-premise on your own infrastructure — the platform is the same.
In the stack
With Adveles, out of the box
If your screens run Adveles OS and Control, Ads is the monetization layer — it plugs in natively, no integration work.
- Native with Adveles OS + Control
- Local creative cache, proof-of-play built in
- Turnkey monetization for the whole stack
Standalone
On any device, via API
Already have a screen fleet or your own CMS? Connect Adveles Ads over API — monetization and demand on top of your existing hardware, no rip-and-replace.
- Works with any digital device or player
- Adapters for external CMS and operators
- Aggregate operators who are not on Adveles hardware
White-label
Your brand — not ours
Advertisers, agencies and venue partners see your logo, your domain, your colors. Adveles is the engine underneath; the business is yours. Reflecto Digital runs exactly this way.
- Full brand theming — logo, palette, domain
- Branded advertiser console, emails and PDF reports
- Multi-tenant — one platform, a separate brand per operator
Reflecto Digital
Your Brand
Operator Media
One engine · many brands
The product itself
Modern, fast, and built to adapt
Modern design
A clean, up-to-date interface advertisers and partners actually enjoy using.
Intuitive interface
No manual, no onboarding — people find their way on the first session.
Fast even with big data
Thousands of screens and heavy campaigns — the console stays snappy.
Fast customization
Themes, pricing and flows adapt to each market in days, not quarters.
Under the hood
How a single slot gets sold
Built for DOOH: the creative sits on the device in advance, the auction only decides which approved clip plays — the screen never buffers and never goes dark.
1
Sync inventory
Control knows every screen; Ads computes available slots and audience data.
Preload creative
Approved after per-venue moderation, the clip is cached on the target devices — in advance.
3
Auction
Seconds before the slot, all channels are polled in parallel; the winner clears the floor.
Play from cache
The player runs the winning clip from local cache — nothing downloads. Empty auction → house fallback.
Proof-of-play
Each play is logged and reported back with impressions attached — the basis for billing.
Why it wins
A flat stack with smart data beats a tall stack with none
01 · Data
First-party
Audience you actually know
On beauty venues: who is in the chair, close range, around 60 minutes of relaxed captive attention. A premium, precisely described contact a street billboard can never offer.
02 · Measurement
Attention
Honest attention metrics
People physically look into the mirror — a real attention signal. In DOOH that is rare and priced at a premium; whoever measures better sells higher.
03 · Curation
Premium
Curated packages, not open junk
Ready deals like "Beauty DOOH, women 25–45, 60-min captive attention" — buyers pay a premium for a selected premium audience, past the open auction.
Getting started
Launched fast, by our specialists
We connect your inventory
Adveles OS out of the box, or your existing devices over API — our team maps your screens into the platform.
We adapt it to your business
Brand theming, pricing rules, demand channels, acquiring and compliance — configured to how you actually sell.
You start selling
Advertisers arrive at your branded console; you watch fill rate, revenue and proof-of-play in one dashboard.
Trust & compliance
Numbers you can prove, rules you can pass
Proof-of-play
Every play logged and verifiable — evidence for the advertiser and the venue alike.
Transparent revenue split
Platform, agency and operator each see their share in the dashboard — no black box.
Per-venue moderation
Every incoming creative is checked against the rules of each venue before it can ever play.
eRID / ОРД ready
Automated ad marking for Russia via ОРД; disabled where the market does not require it.
Part of the stack — or on its own
Adveles Ads is the monetization layer of the platform, but it can run standalone on any device.
See the full platformReady to monetize your screens?
Tell us about your network or the operators you work with — we'll map it into a launch plan.